Our Vision And Mission
CLEANER VISION FOR GREENER TOMORROW
To be a global leader in Castor & Green Environmentally Friendly Products through:
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Value creation from castor seeds to 3rd generation bio-based Specialty Chemicals
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Corporate Social Responsibility through contract farming
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Value addition through R&D initiatives
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Forward integration at market end
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Work with end Consumers to Develop Products to meet their needs…
TO MAKE A POSITIVE DIFFERENCE TO ALL, WITH WHOM WE INTERACT BY:
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Consolidate and grow existing business
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Operational Excellence
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Market focused customer service & Technical Support
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Innovation & Applications Technology
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Grab existing opportunities – pursue future GREEN products and attain ‘first mover’ advantage
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Develop Bio-products to meet the specific application needs of GLOBAL Customers
Backward Integration
- Engagement with farmers
- Contract Farming Agreements (CFA) to offer
- Financing for the agricultural practices
- Hybrid seeds for sowing
- Specified assured price
- Free Technical support
- Prompt payment
- In turn Farmers to offer
- Secured Supplies (Quality and Quantity) at assured price
- Long-term strategic relationship with farmers
- CFA offers mutually beneficial framework for
- Sharing risk
- Sharing value
- Decision-making
Benefits to farmers
- Increases substantially farmer’s average income
- Spreads cost of cultivation
- Improves productivity
- Specified assured price
- Offers assured purchase price
- Generates employment in the lean period
- Small farmers’ gains from an alternative high value crop
- Provides access to technical services free of cost
- Facilitates access to bank credit
Drivers of profit growth
- Backward Integration – contract farming
- Forward Integration – high value added products
- Product Mix changes – improved margins
- Logistics and Distribution – direct to end consumers
- Research and Development Initiatives
- JV’s / Collaborations with Majors